Cost of the Lark Health App

COSTS TO CONSUMERS: DIABETES MANAGEMENT | HYPERTENSION MANAGEMENT | HYPERLIPIDEMIA MANAGEMENT | PREDIABETES | WEIGHT LOSS | SMOKING CESSATION | ASTHMA/COPD

The cost of the Lark app is free to consumers. Lark is currently a covered benefit for 43 million consumers in the United States.

COSTS

Lark is free to consumers. There is a consumer self-pay version of the Lark app in the App Store for both Android and iOS which is $19.95 per month for the advanced nutrition and coaching features. The consumer self-pay cost for the Lark App does not include the cost of the connected universe of devices that are typically sponsored by and bundled with the Lark App as part of one's health benefits. However, most consumers choose to do a benefits check to determine whether they are one of the 43 million consumers in 18 U.S States who receive Lark as a covered benefit.

CONCLUSIONS

The Lark App is a series of clinical programs that re A.I-based and derived from clinical science. They are advanced and not comparable to "free" fitness or weight loss apps on the App Stores. Lark is a reimbursed preventive and health management benefit for many consumers. The cost of the Lark App is therefore determined by one's insurance coverage and range of chronic conditions or health concerns.

ADDITIONALLY

Genetic specific health coaching is not yet reimbursed by health plans as it is too new to have established efficacy. The cost of the Lark app can be driven by a consumer's willingness to pay OOP (out of pocket) for an additional layer of genetic-specific disease or wellness coaching, in partnership with 23andMe. The additional costs range from $15.95 per month to $39.95 per month for consumers. Therefore the cost of the Lark app can be driven by this additional layer.